Marketing professor Jeffrey Stoltman offers a viewpoint in this article about a series of controversial Detroit Tigers commercials on FSN-Detroit. The spots include such scenes as a woman charging into an expensive-looking painting at an art gallery, much as an outfielder would crash into the wall to catch a fly ball. Another features a man at a business meeting who gets up to throw a piece of food through a window, like a baseball pitcher. The ads end with the tagline, "We're all Tigers." Stoltman said he does not expect that the ads will incite viewers to repeat the antics in real life. "In the game of advertising, you try to do something that's different," he explains. "I think they're harmless and probably effective."